IEG Middle East

24-26 OCTOBER 2025

DUBAI EXHIBITION CENTRE, EXPO CITY

Dubai Muscle Show
Dubai Muscle Show

24-26 October 2025

Dubai Exhibition Centre, Expo City

The Middle East's Leading Fitness & Bodybuilding Show

Dubai Muscle Show
Dubai Muscle Show

40,000

Attendees

35,000

Sqm Exhibition Space

600+

Inspirational Athletes

400+

Exhibiting Brands

Get Involved CBUM

DUBAI MUSCLE SHOW IS BACK

Prepare to experience the raw energy of Muscle Show, the Middle East’s BIGGEST Fitness and Bodybuilding Event.

Three action-packed days of jaw-dropping competitions, legendary athletes, wall-to-wall brands, thousands of freebies, and so much more, all included in your ticket, all under one roof.

Floorspace for 2025 is already 80% SOLD OUT, this is your chance to elevate your brand, connect with top buyers and distributors in the region, and experience unmatched energy.

Dubai Muscle Show

JOIN US THIS OCTOBER

WHAT'S ON

WHAT'S ON

Dubai Muscle Classic, Boxing, MMA, Functional Fitness, Athlete Meet & Greets and more

Tickets

TICKETS

Get ready... Tickets will be launching soon! Sign up and be first in line to book yours

Venue & Travel

VENUE & TRAVEL

Explore Dubai Exhibition Centre at Expo City, our brand new home

What's On

FEATURES

FEATURES

ATHLETES

ATHLETES

COMPETITIONS

COMPETITIONS

2024 Event Gallery

Dubai Muscle Show
Dubai Muscle Show

2024 Athletes

Dubai Muscle Show
Dubai Muscle Show

Stay Updated

Sign-up and be first to hear about the latest show updates, athletes, tickets, brands and so much more.

Thank you for your interest

We will be in touch soon!

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